Greeting Cards - International Love Heart
Alexander Girard, 1965-1971
Alexander Girard brought a sensuous playfulness to twentieth-century design that had been absent from the austere aesthetic of classic modernism. The Greeting Cards come in assorted motifs created by Alexander Girard for various purposes and selected by Vitra in cooperation with the Girard family.
The designers Alexander Girard and Charles and Ray Eames were leading figures in American design during the post-war era. While the primary focus of Girard's work was on textile design, he was also admired for his career in the graphic arts as well as furniture, exhibition and interior design. The expansive oeuvre of Charles and Ray Eames is not limited to product design, architecture, exhibition design and cinematography, but also encompasses a large number of graphic designs, most of which were created by Ray Eames. They were used in the Eames Office for business purposes and by the designer couple for personal celebrations – like the 'Happy Birthday' card created by Ray on the occasion of Charles's 48th birthday. The collection of Greeting Cards includes motifs designed by Alexander Girard for various purposes, selected by Vitra in cooperation with the Girard family, and card designs by Ray Eames, chosen by Vitra in collaboration with the Eames Office.
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The architect and designer Alexander Girard was one of the leading figures in American design during the postwar era. His passion for colours, patterns and textures found expression in the field of textile design, which was a focal part of his oeuvre.
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