The global advertising and communication agency was looking to open an office in Dallas with an architecture that would transform the office culture to be more mobile, collaborative and responsive to a younger workforce. Away from a hierarchical corporate world with separate offices, the employees are welcomed into an office setting with a Californian vibe in which they are encouraged to continually reinvent their workspace to suit their needs.
The structure and furnishings were designed to be able to quickly adapt to rapid increases in personnel. The architects created numerous possibilities for different work options, including open work lounges and social zones. A number of spaces are reserved for concentrated individual tasks, but for temporary periods of use only. The office was outfitted with a wide range of Vitra furniture, chosen based on its aesthetic qualities and suitability for a high-performance workplace.