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Privacy Policy

Vitra International AG takes the protection of your personal data very seriously. The purpose of this Data Protection Statement is to inform you about the type of personal data that will be collected when you use our website,, and how we will process, use, and protect such data.

1. Scope

Use of the website is subject to the Data Protection Statement set out below. The website is a service provided by Vitra International AG, Klünenfeldstrasse 22, 4127 Birsfelden, Basel-Landschaft, Switzerland (hereinafter referred to as “Vitra”).

Protecting your personal data is important to us, in particular, where respecting your personal rights in connection with the processing and use of such data is concerned. The term personal data refers to information regarding the personal and/or factual circumstances of a specific or specifiable natural person including the person’s name, postal address, e-mail address and/or telephone number and user data such as the IP address. We collect, process, and use your personal data in compliance with the relevant laws.

2. Automated Data Collection and Processing by Your Browser

As with every website, our server automatically collects the following information and temporarily saves it in server log files which are transmitted by your browser unless you have deactivated such function:

- the IP address of the computer transmitting the request
- the client’s file request
- the http response code
- the volume of data transmitted
- the website from which you access our website (referrer URL)
- the date and time of the server request
- the type, version and language of your browser
- the operating system on the computer transmitting the request

Our server log files are not evaluated based on personal use. We cannot allocate this data to specific persons at any time. Also, we do not merge this data with data from other sources.

Our website uses Google Analytics, a web analytics service offered by Google Inc. (hereinafter referred to as “Google”). Google Analytics uses small text files called cookies which are saved on your computer to facilitate analysis of your website use. The information collected relates to your operating system, browser and IP address, the website you accessed previously (referrer URL), and the date and time of your visit to our website. The information generated by cookies regarding your use of our website typically is transmitted to and saved on a Google server in the United States. If and when IP anonymization is activated on this website, Google will reduce your IP address for transmission among member states of the European Union or to other member states of the Agreement on the European Economic Area. Only in exceptional cases will your full IP address be transmitted to a Google server in the United States and then reduced. At our request, Google will use this information to evaluate your use of our website, to compile reports on website activity, and to provide us with other services relating to website activity and Internet use. The IP address transmitted from your browser as part of Google Analytics will not be merged with any other data held by Google.

You may refuse the use of cookies by selecting the appropriate settings on your browser software; however, please note that in this case you may not be able to use the full functionality of our website. In addition, you can object to Google’s collection of data generated by cookies relating to your use of our website (including your IP address) as well as to its dissemination of the data. To do so, download and install the browser plug-in available at

The use of Google Analytics is in compliance with the requirements upon which German data protection agencies and Google have agreed.

The third-party provider’s data protection statement is available at

3. Collection and Processing of Data Provided Voluntarily

Your provision of personal data to us by e-mail or via our website is voluntary. We use this data to process our contractual relationship with you and/or your inquiries or orders, to conduct market research or opinion polls by e-mail, or for mailing our advertisements to you. We only use your data for e-mail advertising purposes with your consent.

When you register for our online shop and create a customer profile, we save the account information you have provided (including, but not limited to, your name, billing and delivery addresses, telephone number, payment information and e-mail address) so you will not have to re-enter your data every time you place an order. You can update or delete your customer profile at any time.

If you want to subscribe to our newsletter, please provide your valid e-mail address and your country of origin and confirm that you are in agreement with the following:

„I agree that Vitra International AG and any other company in the Vitra Group (hereinafter referred to as „Vitra Companies“) and Ansorg and Vizona (hereinafter referred to as “Additional Companies”) may process and use the data I have provided for the purpose of sending me and contacting me by e-mail, telephone, newsletters, etc. to inform me about furniture and home accessories as well as about Vitra/Ansorg/Vizona Companies’ current campaigns and events. A list of the companies is available here.

I can revoke this agreement at any time by sending written notice to Vitra International AG at Klünenfeldstraße 22, 4127 Birsfelden, Basel-Landschaft, Switzerland or to As soon as I revoke such agreement, the data I provided will be deleted from all Vitra Companies’ systems and no longer will be used to send me the newsletter.'

When you have completed the contact form provided on our website, we will collect the message you send to us as well as the information regarding your salutation, name, e-mail address and home country. To use the contact form, you will be required to agree as follows:

„I agree to the data I have provided being collected and saved electronically as described in the Data Protection Statement. My personal data will be used only to respond to my inquiries. I understand that I can revoke this agreement at any time by mail or e-mail sent to the address indicated in the Data Protection Statement.“

If you would like us to contact you by telephone or by mail, please provide your telephone number and postal address. Provision of this data is voluntary. Your data will be transmitted exclusively in an encoded manner to prevent access by third parties. We will save and use your data only to process your request for contact.

Personal data provided to us via our website will be saved only for the time it takes us to meet the purpose for which you provided such data. When your contract has been fulfilled completely, your data will be blocked and then deleted in accordance with the relevant tax and trade regulations unless you have given your express consent to such data being used for other purposes. To the extent mandatory trade and tax retention periods need to be observed, the retention period for some types of data can be up to ten years.

4. Transmission to Third Parties

We will not transmit any personal data you provide to us to any third parties. Personal data will be transmitted only

- if you have given prior consent
- to sub-contractors who need to receive and use such data for the purpose of fulfilling specific orders if required to process your inquiries, orders and use of our services
- to service providers bound by instructions if required to process your order data in accordance with the law
- to parties entitled to obtain such data if required to comply with statutory obligations

Orders placed by customers based in America are handled by Vitra Inc., 29 Ninth Avenue, New York, NY 10014. Therefore, to process your orders we will transmit your data to Vitra Inc. where your data will be used for such purpose.

As part of the handling of the payment method you selected in our online shop, your data will be transmitted to third parties as follows:

To process payments made by credit card. We will transmit your data to our partner Adyen BV, Simon Carmiggelstraat 6 – 50, 1011 DJ Amsterdam, Netherlands.

In addition to the data regarding your order and the shipping and payment methods you have requested, we will forward the following categories of personal data to this payment services provider:

- name
- gender
- billing address
- e-mail address
- IP address
- customer ID

Responsibility regarding your data lies with the payment services provider. Please know that this provider will transmit your personal data to other parties as required to process payments including, but not limited to, the credit institutions, banks, and credit card providers involved. These parties also will process your personal data to handle your payments.

5. Cookies

To learn about your individual preferences and adjust our offerings optimally to best meet your needs, our website uses cookies – small text files saved on your computer or mobile device that your computer or mobile device can retrieve when you access our website at a later time. Cookies do not contain any personal data and we do not merge the data in cookies with data from other sources.

Cookies do not harm your computer or mobile device and do not contain any viruses. If you do not want cookies saved on your computer, please adjust your browser settings so saving cookies is impossible or you are asked for express consent before any cookies are saved. Please note that you may have to change the settings in each browser you use to access this website and that not all functions of this website may be available to you if you object to the use of cookies.

6. Your Rights

At any time, at no cost to you and without providing any reason you can request information regarding the data relating to you which is saved in our systems as well as information regarding the origin, recipients or categories of recipients to whom such data has been transmitted and why such data has been saved.

In addition, legally you are entitled to have your personal data corrected, blocked or deleted. Also, you can revoke your consent to the use of your data at any time and without having to provide a reason.

Please address any requests for information, inquiries, objections to the processing of your data, and any questions you may have to Vitra Inc., 29 Ninth Avenue, New York, NY 10014 or to